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Google Fitbit

Google Fitbit

San Francisco, California, United States

Fitbit, founded in 2007, is a health and fitness technology company that develops wearable devices designed to track various health and fitness metrics. Its platform combines connected wearables with software and services, enabling users to monitor their daily activity, exercise, and sleep in real time.

Google Fitbit logo
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How We Help

Problem Statement

The problem Fitbit solves is empowering individuals to monitor their health and fitness metrics effectively, and providing data for preventive care and chronic disease management within broader healthcare systems.

Core Technology

Wearable devices and a software platform that tracks health and fitness metrics.

Key Differentiators

Integration of wearable technology and data into healthcare systems, focus on preventive care and chronic disease management, extensive use in health and wellness research, capabilities for remote patient monitoring, early detection of conditions like AFib, personalized health insights, and efforts to integrate user data with electronic medical records.

Clinical Focus

Preventive Care, Chronic Disease Management (obesity, depression, type 2 diabetes, hypertension, high cholesterol), Atrial Fibrillation (AFib) early detection, and general health and wellness research.

Target Customers

Consumers and Healthcare Systems

Product Stage

Mature

Company Info

Business Model
B2C (selling wearable devices and software services to consumers) with a B2B focus on integrating data into healthcare systems for preventive care and disease management.
Founded
2012
Total Funding
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Website
fitbit.com

Categories

Consumer WellnessFitness or Wellness

Disease Areas

Technologies

Analytics & BIWearable DevicesHealth TrackingSoftware PlatformRemote MonitoringActivity & Fitness Tracking
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What do you think of Google Fitbit?

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Innovation

Clinical Benefit

Feasibility

Scalability

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